DiscoverCommunity ROIHow Community Drives Product Innovation | Community ROI with Avital Knoller
How Community Drives Product Innovation | Community ROI with Avital Knoller

How Community Drives Product Innovation | Community ROI with Avital Knoller

Update: 2025-05-28
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Description

"When you give people the feature they asked for, and bring them into the room to shape it—it’s magic."


In this episode, we discussed how to turn community from a feel-good add-on into a core growth engine, in particular:

👉 How community goals bridge business needs with member value.

👉 Turning community members into testers, feedback loops, and advocates.

👉 How to improve retention and reduce feature misfires.

👉 The key to internal collaboration.

👉 How teams benefit in measurable ways from strong community ties.


Join Yurii Lazaruk, the Community Consultant, and Avital Knoller, a community and collaboration specialist passionate about empowering organizations to build strong, collaborative communities that drive positive change in the world, in connecting community goals with business goals to drive business growth!


Connect with Avital and Yurii on Linkedin:

https://www.linkedin.com/in/avital-knoller-205784112/

https://www.linkedin.com/in/yurii-lazaruk-community-consultant/


Timestamps:

(00:00 ) Meet Avital Knoller

(00:59 ) Defining Community and Community Goals

(02:25 ) Community Goals in Action

(06:46 ) Collaborating with Different Teams

(10:42 ) Measuring Community Success

(19:55 ) Addressing Community Challenges

(22:00 ) Final Thoughts and Recommendations
#communityROI #communitybuilding #businessgrowth

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How Community Drives Product Innovation | Community ROI with Avital Knoller

How Community Drives Product Innovation | Community ROI with Avital Knoller

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